Updated monthly
The subscription price changelog
Subscription prices move quietly — an email you skim, a line on a statement. This is the loud version: every documented US price change across the 28 services we track, newest first, each tied to the report that documented it.
Last verified August 2026 · 50 changes since 2018
- Documented changes
- 50
- across 28 services, since 2018
- Last 12 months
- 10
- price changes took effect
- Steepest recent
- +20%
- Sam's Club, May '26
July 2026
- Apple Music
Individual
$10.99$11.99/mo
+9%Documented by MacRumors
May 2026
- Sam's Club
Club membership
$50.00$60.00/yr
+20%Documented by CNBC
April 2026
- YouTube Music Premium
Individual
$10.99$11.99/mo
+9%Documented by TechCrunch
- YouTube Premium
Individual
$13.99$15.99/mo
+14%Documented by TechCrunch
March 2026
- Netflix
Standard (no ads)
$17.99$19.99/mo
+11%Documented by TechCrunch
January 2026
- Paramount+
Premium (no ads)
$12.99$13.99/mo
+8%Documented by Variety
- Spotify Premium
Individual
$11.99$12.99/mo
+8%Documented by CNBC
October 2025
- Disney+
Premium (no ads)
$15.99$18.99/mo
+19%Documented by TechCrunch
- Hulu + Live TV
With ads
$82.99$89.99/mo
+8%Documented by Variety
August 2025
- Apple TV+
Monthly (ad-free)
$9.99$12.99/mo
+30%Documented by TechCrunch
January 2025
- Amazon Music Unlimited
Individual (without Prime)
$10.99$11.99/mo
+9%Documented by TechCrunch
- Microsoft 365
Personal
$6.99$9.99/mo
+43%Documented by CNBC
- Netflix
Standard (no ads)
$15.49$17.99/mo
+16%Documented by CNBC
- YouTube TV
Base Plan
$72.99$82.99/mo
+14%Documented by CBS News
October 2024
September 2024
- Costco
Gold Star membership
$60.00$65.00/yr
+8%Documented by Costco Wholesale (investor relations)
August 2024
- Paramount+
Premium (no ads)
$11.99$12.99/mo
+8%Documented by Variety
June 2024
- HBO Max
Standard (no ads)
$15.99$16.99/mo
+6%Documented by Engadget
- Spotify Premium
Individual
$10.99$11.99/mo
+9%Documented by TechCrunch
October 2023
July 2023
- Spotify Premium
Individual
$9.99$10.99/mo
+10%Documented by TechCrunch
- YouTube Music Premium
Individual
$9.99$10.99/mo
+10%Documented by Variety
- YouTube Premium
Individual
$11.99$13.99/mo
+17%Documented by TechCrunch
June 2023
- Paramount+
Premium (no ads)
$9.99$11.99/mo
+20%Documented by TechCrunch
March 2023
- YouTube TV
Base Plan
$64.99$72.99/mo
+12%Documented by Variety
October 2022
- Apple Music
Individual
$9.99$10.99/mo
+10%Documented by CNBC
- Apple TV+
Monthly (ad-free)
$4.99$6.99/mo
+40%Documented by CNBC
- Hulu
No Ads
$12.99$14.99/mo
+15%Documented by TechCrunch
February 2022
- Amazon Prime
Annual membership
$119.00$139.00/yr
+17%Documented by TechCrunch
January 2022
- Netflix
Standard (no ads)
$13.99$15.49/mo
+11%Documented by The Hollywood Reporter
December 2021
- Hulu + Live TV
With ads
$64.99$69.99/mo
+8%Documented by StreamTV Insider
December 2020
- Hulu + Live TV
With ads
$54.99$64.99/mo
+18%Documented by TechCrunch
July 2020
- YouTube TV
Base Plan
$49.99$64.99/mo
+30%Documented by TechCrunch
December 2019
- Hulu + Live TV
With ads
$44.99$54.99/mo
+22%Documented by TechCrunch
April 2019
- YouTube TV
Base Plan
$40.00$49.99/mo
+25%Documented by TechCrunch
January 2019
- Hulu + Live TV
With ads
$39.99$44.99/mo
+13%Documented by TechCrunch
May 2018
- Amazon Prime
Annual membership
$99.00$119.00/yr
+20%Documented by CNBC
March 2018
- YouTube TV
Base Plan
$35.00$40.00/mo
+14%Documented by TechCrunch
How the changelog works
We re-verify every tracked price monthly. When a provider moves, the change lands here dated to the month it took effect for new subscribers, with the report that documented it — the same rule as every dataset on the data hub.
A service’s first appearance in our data sets its baseline and is not listed as a change — the day we started tracking something is not the day it got more expensive. The full series for any service, baseline included, is on its price history page.
How many of these are you paying?
Most price rises are only noticed months later, on a statement. Submo shows every recurring charge you pay in one place — and the exact steps to cancel the ones that stopped earning their price.