Price history
Walmart+ price history
Every documented US price for Walmart+’s Annual membership plan, from September 2020 to today — each change dated to the month it took effect and tied to the report that documented it.
Last verified August 2026 · no price change · tracked since September 2020
Walmart+ has cost $98.00/yr since September 2020
US list price for new subscribers on the Annual membership plan. The line holds flat between documented changes because that is what prices do — nothing here is interpolated.
- Today
- $98.00/yr
- Annual membership
- Since Sep '20
- +0%
- from $98.00/yr
- Last change
- None
- since tracking began
Every documented change
Oldest first. Each row is a price that actually took effect for new subscribers, with the report that documented it.
| Effective | Price | Change | Source |
|---|---|---|---|
| September 2020 | $98.00/yr | First documented price | TechCrunch |
Newest changes across every tracked service live on the price changelog.
What that adds up to
Nothing yet: Walmart+’s Annual membership plan costs exactly what it cost in September 2020 — $98.00/yr. We re-verify that every month, so if it moves, this page will say so and the change will land on the changelog.
Prices are US list prices for new subscribers on the Annual membership plan, recorded at the month each change took effect; existing subscribers are usually moved a billing cycle or two later. Full methodology on the Memberships Price Index.
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